Fix Your Marketing & Website:
From: $300.00 / month
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Why They Matter:
Google is making a strong effort to replace services like Home Advisor with their own superior service. That means Google cares about the quality of leads you get and your level of success within GLS. This is currently the best way to increase phone calls into your business.
Google Local Services is pay-per-lead, which means the range you pay per call is somewhat limited. However, GLS is beginning to institute a rudimentary system where you can bid more to increase the amount of time you spend in the top 3 results. The top 3 is critical because those are the results users see without clicking into Google Local Services to learn more.
You can expect to spend somewhere in the $23-$30 range per call.
In order to stay in good standing with GLS and continue to receive calls you have to manage the GLS interface. Apsos can help get you set up and stay compliant but someone on your staff has to manually move calls from the “new” category to “accepted” or “Archived”. Ideally, you’ll want your staff member doing this every day, but once every 2-3 days is also acceptable.
The interface is extremely easy to learn and use but it does take consistency to really get maximum value out of it.
Getting started in GLS is a bit more complex than something like Google Ads. If you don’t like the idea of background checks or maintaining leads in the GLS interface, we recommend Ads instead.
The key factors in signing up for GLS include:
Google Local Services is a relatively new platform by Google. As such, they are constantly shifting, improving, and tweaking their behavior and interface. For example, Google recently changed the company that executes their background checks, making the process of on-boarding different and potentially confusing for users. Our on-going service provides oversight and support to ensure you are getting the most out of GLS and never getting lost in the shuffle. Our support includes:
Google Local Services is pay-per-lead, which means the range you pay per call is somewhat limited. However, GLS is beginning to institute a rudimentary system where you can bid more to increase the amount of time you spend in the top 3 results. The top 3 is critical because those are the results users see without clicking into Google Local Services to learn more.
You can expect to spend somewhere in the $23-$30 range per call.
Getting started in GLS is a bit more complex than something like Google Ads. If you don’t like the idea of background checks or maintaining leads in the GLS interface, we recommend Ads instead.
The key factors in signing up for GLS include:
Google Local Services is a relatively new platform by Google. As such, they are constantly shifting, improving, and tweaking their behavior and interface. For example, Google recently changed the company that executes their background checks, making the process of on-boarding different and potentially confusing for users. Our on-going service provides oversight and support to ensure you are getting the most out of GLS and never getting lost in the shuffle. Our support includes:
In order to stay in good standing with GLS and continue to receive calls you have to manage the GLS interface. Apsos can help get you set up and stay compliant but someone on your staff has to manually move calls from the “new” category to “accepted” or “Archived”. Ideally, you’ll want your staff member doing this every day, but once every 2-3 days is also acceptable.
The interface is extremely easy to learn and use but it does take consistency to really get maximum value out of it.
From: $300.00 / month
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