Every Door Direct Mail

Be the talk of the town with EDDM mailers.

Select mail routes near recent installs or repairs to Improve Your Local Brand Awareness.

Order Your EDDM Campaign

Step 1: Determine the best kind of mailing campaign for you.
Step 2: We will gather your website, email, and company information.
Step 3: You provide us with your preferred mailing geography and audience.
Step 4: You select a creative or give us some guidance on creating your custom mailer design.
Step 5: We create your mailer and send it out to the right mailboxes.

Every Door Direct Mail

$1,000.00$20,250.00

Clear

%

70% of consumers say direct mail is
more personal than online interactions.
Source: Small business trends.

%

62% of consumers who responded to direct mail in the past three months made a purchase. Source: Small Business Trends.

%

39% of consumers try a business for the first time because of direct mail. Source: US Data Corporation.

The right creative at the right time can lead to improved branding and actual conversions.

Just the Facts:
EDDM Edition

How it Works:

Every Door Direct Mail (EDDM) allows you to blanket specific mail routes with your marketing material. Your mailer will land in every mailbox regardless of home, apartment, or business. That means you should craft an offer or service that is relevant to that area and may attract customers of all types!

Why EDDM Matters?

If you’re looking to minimize your cost-per-mailer then EDDM may be your best bet. Instead of generating a specific mailing list with recipient names on each piece, EDDM selects mailing routes and drops a mailing unit in each mailbox. Although a bit less focused, this reduces the processing fees and results in a lower cost for you.

If your goal is pure brand exposure in a particular neighborhood, EDDM could be the right choice for you. This is especially true if you have an offer that applies to businesses and apartments in addition to single family homes.

Activate EDDM if...

  • You want physical marketing at the lowest price point
  • You care more about branding (name and logo recognition in a specific geographic area) than actual conversions (getting new work)
  • Your message is suitable for a wide range of audiences

Avoid EDDM If...

  • You don’t like dud potential (meaning direct mail can sometimes get zero results if the timing is bad or if too many pieces of mail are delivered that day)
  • You have a lot to say about your offer or service and can’t fit it into a small space
  • You care solely about immediate conversions and aren’t worried about long term branding (consider Google Ads instead)

Service Deep Dive

Curious about the finer aspects of this service and how it delivers value? Investigate below!

DO NOT DELETE
Does Apsos print the mailers in-house?

No, we have 2-3 printers with whom we consistently collaborate. By having multiple printers we can offer a wider variety of mailer campaigns and we can also price shop them against each other, ensuring that our customers are getting a competitive rate.

DO NOT DELETE
Can I pre-approve the mailer design before Apsos sends it?

Yes, you will have the opportunity to tweak and approve the mailer design before it hits mailboxes.

DO NOT DELETE
Can I order multiple drops?

Yes, we often encourage multiple drops (a drop is an instance of mailers arriving in people’s homes). Two-to-three drops is usually considered ideal for reinforcing your message without being annoying.

If you’d like the drops to go to different addresses each time, or if you’d like each drop to utilize a different mailer creative, there will be additional fees.

DO NOT DELETE
Can Apsos design a custom mailer for me?

Yes, our in-house writers and graphic designers are able to create custom pieces for you. There is usually an additional cost associated with this service.

DO NOT DELETE
How long does it usually take for mailers to arrive in mailboxes?

After you order the service, communicate with us regarding your mailing list, and approve your creative, we will ship the order to our printers. From that point it usually takes about two weeks to hit mailboxes.

DO NOT DELETE
Does Apsos print the mailers in-house?

No, we have 2-3 printers with whom we consistently collaborate. By having multiple printers we can offer a wider variety of mailer campaigns and we can also price shop them against each other, ensuring that our customers are getting a competitive rate.

DO NOT DELETE
Can Apsos design a custom mailer for me?

Yes, our in-house writers and graphic designers are able to create custom pieces for you. There is usually an additional cost associated with this service.

DO NOT DELETE
Can I pre-approve the mailer design before Apsos sends it?

Yes, you will have the opportunity to tweak and approve the mailer design before it hits mailboxes.

DO NOT DELETE
How long does it usually take for mailers to arrive in mailboxes?

After you order the service, communicate with us regarding your mailing list, and approve your creative, we will ship the order to our printers. From that point it usually takes about two weeks to hit mailboxes.

DO NOT DELETE
Can I order multiple drops?

Yes, we often encourage multiple drops (a drop is an instance of mailers arriving in people’s homes). Two-to-three drops is usually considered ideal for reinforcing your message without being annoying.

If you’d like the drops to go to different addresses each time, or if you’d like each drop to utilize a different mailer creative, there will be additional fees.

Order Your EDDM Campaign

Step 1: Determine the best kind of mailing campaign for you.
Step 2: We will gather your website, email, and company information.
Step 3: You provide us with your preferred mailing geography and audience.
Step 4: You select a creative or give us some guidance on creating your custom mailer design.
Step 5: We create your mailer and send it out to the right mailboxes.

Every Door Direct Mail

$1,000.00$20,250.00

Clear

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