Direct Mail for Hiring

Build candidates and referrals through strategic mail drops.

Blanketing key geographic areas where you’d like to source your candidates can lead to local interest in your jobs.

Order Your Direct Mail Hiring Campaign

Step 1: Select your campaign size based on your budget and urgency for hiring. The more units you hire the cheaper they are per piece.

Step 2: Communicate with our team to describe the position you’re hiring for. We can also coordinate with you to develop a website landing page. We will then include that url or qr code on the postcard.

Step 3: You provide us with your preferred mailing geography and audience.
Step 4: You select a creative or give us some guidance on creating your custom mailer design.

Step 5: We create your mailer and send it out to the right mailboxes.

Note on Estimated Unit Count: We will provide a specific unit count after your order is placed. The quantity may change depending on number of drops and current postage rates.

Direct Mail for Hiring

$1,000.00$20,250.00

Earn up to 68 Apsos Cash Points.

Just the Facts:
Direct Mail Hiring Edition

How it Works:

These targeted direct mail campaigns utilize 6″x9″ postcards with your company and job information printed on both sides. We activate targeting in your preferred geographic areas to focus on single family homes, apartments, age of residents, or other key factors that may help us reach the kind of people appropriate for your position.

How Do We Find Candidates Through Direct Mail?

Direct mail campaigns for hiring operate in two basic ways:

  • We try to get the postcards in the hands of potential candidates. They can then apply for the job directly.
  • We try to include a referral incentive. If the recipient knows someone who is looking for the job, you can provide that referrer with a prize or reward for making the connection. This is often more effective than hoping the postcards land in the right hands directly and has a side benefit of increasing word-of-mouth about your company.

Activate Direct Mail Hiring Ads If...

  • You have a specific geographic area in mind where you’d like to source candidates
  • You like the idea of a having a little extra branding along with your hiring campaign
  • You can provide a tempting referral offer, causing people to ask friends, family, and acquaintances if they’d be interested in the position.
  • You have a website where we can build a job application landing page

Avoid Direct Mail Hiring Ads If...

  • You are just getting started in your hiring journey and haven’t tried other tactics. A better place to kick things off is Indeed.
  • You have a low tolerance for risk. Direct mail campaigns have a high variance of effectiveness, sometimes they provide exceptional value and sometimes they fall flat.
  • You need a more bespoke solution and want to review candidate profiles before reaching out to them about the position. In that case, try LinkedIn Recruiting or ZipRecruitment.

Service Deep Dive

Curious about the finer aspects of this service and how it delivers value? Investigate below!

DO NOT DELETE
Does Apsos print the mailers in-house?

No, we have 2-3 printers with whom we consistently collaborate. By having multiple printers we can offer a wider variety of mailer campaigns and we can also price shop them against each other, ensuring that our customers are getting a competitive rate.

DO NOT DELETE
Can I pre-approve the mailer design before Apsos sends it?

Yes, you will have the opportunity to tweak and approve the mailer design before it hits mailboxes.

DO NOT DELETE
Can I order multiple drops?

Yes, we often encourage multiple drops (a drop is an instance of mailers arriving in people’s homes). Two-to-three drops is usually considered ideal for reinforcing your message without being annoying.

If you’d like the drops to go to different addresses each time, or if you’d like each drop to utilize a different mailer creative, there will be additional fees.

DO NOT DELETE
Can Apsos design a custom mailer for me?

Yes, our in-house writers and graphic designers are able to create custom pieces for you. There is usually an additional cost associated with this service.

DO NOT DELETE
How long does it usually take for mailers to arrive in mailboxes?

After you order the service, communicate with us regarding your mailing list, and approve your creative, we will ship the order to our printers. From that point it usually takes about two weeks to hit mailboxes.

DO NOT DELETE
Does Apsos print the mailers in-house?

No, we have 2-3 printers with whom we consistently collaborate. By having multiple printers we can offer a wider variety of mailer campaigns and we can also price shop them against each other, ensuring that our customers are getting a competitive rate.

DO NOT DELETE
Can Apsos design a custom mailer for me?

Yes, our in-house writers and graphic designers are able to create custom pieces for you. There is usually an additional cost associated with this service.

DO NOT DELETE
Can I pre-approve the mailer design before Apsos sends it?

Yes, you will have the opportunity to tweak and approve the mailer design before it hits mailboxes.

DO NOT DELETE
How long does it usually take for mailers to arrive in mailboxes?

After you order the service, communicate with us regarding your mailing list, and approve your creative, we will ship the order to our printers. From that point it usually takes about two weeks to hit mailboxes.

DO NOT DELETE
Can I order multiple drops?

Yes, we often encourage multiple drops (a drop is an instance of mailers arriving in people’s homes). Two-to-three drops is usually considered ideal for reinforcing your message without being annoying.

If you’d like the drops to go to different addresses each time, or if you’d like each drop to utilize a different mailer creative, there will be additional fees.

Order Your Direct Mail Hiring Campaign

Step 1: Select your campaign size based on your budget and urgency for hiring. The more units you hire the cheaper they are per piece.

Step 2: Communicate with our team to describe the position you’re hiring for. We can also coordinate with you to develop a website landing page. We will then include that url or qr code on the postcard.

Step 3: You provide us with your preferred mailing geography and audience.
Step 4: You select a creative or give us some guidance on creating your custom mailer design.
Step 5: We create your mailer and send it out to the right mailboxes.

Direct Mail for Hiring

$1,000.00$20,250.00

Earn up to 68 Apsos Cash Points.

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