For this installment of “Meet Apsos” we moved mountains, crossed oceans and traveled halfway around the globe to gain exclusive access to the man himself: Apsos Media’s founder and CEO, Matthew Apsokardu. Okay okay, so the whole mountains and oceans thing is...
Improve Your Company Operations and Sales Strategy
Most companies get caught off guard by lack of growth…or worse yet…rapid growth. If you feel like the operation of your company needs an overhaul or tune-up, consulting from GroundWork is an option for you.
GroundWork specializes in putting tools in place for smooth operations and providing education on pricing, sales, and management that your company needs for longterm success.

Feel Lost About How to Improve Operations?
GroundWork is owned and operated by HVAC company owners who have gone through the trouble of developing their own companies. Now they want to help you avoid the pains and skip right to the gains.
Consider working with GroundWork if any of the following applies:
- You feel like you are spinning your wheels and not achieving real growth
- Your company is growing but you don’t feel in control
- You need to understand modern tools that larger companies use to manage more people, projects, and services
- You’re guessing when it comes to pricing and profit
- You want to position yourself for a profitable exit from your company
- You can’t seem to hire skilled people and take things off of your plate
GroundWork Consulting Offerings

Technology Implementation
You’ve probably heard about tools and software that can help your company but actually implementing them is a challenging step.

Sales Consulting
Sales is a complex system of understanding cost, risk, and leverage. Until you understand all three your sales staff will always be at a disadvantage.

Pricing Systems
One of the most important elements to your profitability is figuring out your overhead costs, hidden costs, and pricing structure. Most service companies leave a lot of money on the table.

Administrative Consulting
Great operations can only be achieved with an administrative staff that is well trained and well organized. The right people, tools, and processes are a must-have for your business.

Market Positioning
Understanding your consumer and what they are looking for will help you align your services and products with their expectations. Learn how to give them what they need or what they want at the proper time.

Technician Consulting
The efficiency and skills of your technicians will dictate your success. Technicians need to grow in sophistication along with your company and embrace the physical work as well as upsells and customer interactions.