• Full redesign while leaving existing website active
• Created SEO scaffolding for new site design
• Improved customer conversion focus
• Added social media outreach
The KarateInsurance.com project was unique in that the website already had thousands of visitors when I was hired to improve the design and SEO structure. That meant I had to discretely work behind the scenes and then convert the old site into the new site without downtime.
The new focus of the site is much more user friendly and designed for good SEO practice. The site is now blog capable, enhancing the long tail potential for the site.