For this installment of “Meet Apsos” we moved mountains, crossed oceans and traveled halfway around the globe to gain exclusive access to the man himself: Apsos Media’s founder and CEO, Matthew Apsokardu. Okay okay, so the whole mountains and oceans thing is...
• Full website redesign
• New design aimed toward female audience
• Enhanced usage of customer conversion tactics
• Integration of blog technology for long tail results
• SEO-minded construction of new website
• Integration with existing social media
InsureMyStudio.com began as a fledgling site, which provided me with a lot of flexibility to create new conversion methods and design ideas. Focusing on a female audience was enjoyable and opened up possibilities for color and structure schemes.
The integration of blog technology was important to add additional long tail keyword SEO work, providing a wider base than the handful of primary home page keywords.