Apsos Media

5 Video Marketing Myths

5 Video Marketing Myths

For some small and medium sized businesses, video marketing can seem like an overwhelming investment not worth the money, time, or resources required. Other businesses view it as altogether unnecessary or unachievable within their current advertising budget. But the...

Team Member Highlight: Marko Acimovic

Team Member Highlight: Marko Acimovic

Meet Marko!  A highly talented and seasoned graphic designer, Apsos team member Marko Acimovic already has a whopping 20-plus years of professional experience in his field (and even more if you count all of his training). Another team member with Eastern European...

3 Ad Campaigns That Were Crazy Enough to Work

3 Ad Campaigns That Were Crazy Enough to Work

By Creighton Smith  Most advertisements and commercial campaigns - the average American sees anywhere between a whopping 4,000-10,000 ads per day according to Forbes - are straight forward, cut and dry fare crafted to maximize efficiency and formulaically...

Team Member Highlight: Meet Mitko Karshovski

Team Member Highlight: Meet Mitko Karshovski

World Citizen Originally from Bulgaria, Mitko and his family relocated to Cincinnati, Ohio in 2003, where he still resides (albeit intermittently) when stateside. A citizen of the world in a very real sense, Mitko also frequently returns to Bulgaria, while spending...

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How Dutch Boy Paint Won The Marketing Game

How Dutch Boy Paint Won The Marketing Game

When you think about home paint you don’t really think of groundbreaking marketing campaigns. Instead, images come up of dirty overalls, messy houses, and just a whole lot of work. However, that is exactly what Dutch Boy paint did. They created a groundbreaking...

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Team Member Highlight: Bo Taylor

Team Member Highlight: Bo Taylor

California Native Apsos team member Bo Taylor is a 31 year old digital strategist and marketing expert. A cause for extreme jealousy among some of our east coast-based team members, Bo hails from the sun-kissed shores of southern California, where he grew up in the...

5 Tips for a Great Logo

5 Tips for a Great Logo

Logos make a business look legitimate and feel official, and as such are a direct reflection of the companies and brands they respectively represent. These representations are one of the first things consumers notice when encountering a brand or business, and as such...

Team Member Highlight: Marcela Cano

Team Member Highlight: Marcela Cano

From El Salvador to L.A. Like many of the folks working for our company, Marcela Cano’s story begins abroad and spans thousands of miles before eventually leading her to Apsos. Marcela was originally born in the Central American nation of El Salvador, after which she...

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